Burberry Ltd., the British luxury fashion house, manufacturing clothing, fragrance, and fashion accessories, says that Jazzve Ltd in Armenia is using its distinctive tartan pattern trademark without permission.

The trademark was duly registered at the RA Ministry of Economic in February 2011.

Burberry wrote to Jazzve in November of last year, urging the company to stop using its trademark.

The British firm has now taken the case to the Yerevan Kentron and Nork-Marash Administrative Court for adjudication.

Burberry was founded in 1856 and according to Business Weekly is the 98th most valuable brand in the world. The company has 475 stores in 48 countries.