June 1 is the day of protection, responsibility, and care for children. On this occasion, Armenia Wine company came up with the social initiative "Sober at the Wheel", launched in 2019.

Armenia Wine has always been a promoter of the history and culture of Armenian winemaking. Our ancestors drank wine as pleasure, not as a means of intoxication. The goal of publicizing this philosophy became the basis of the Sober at the Wheel initiative," say company employees, adding they regularly refer to this initiative on various occasions. June 1 was such an occasion.

Creating a strong and reliable society and passing it on to the next generation is the most important mission of our company, and children are our future. It was the responsibility toward the children, that inspired our team to carry out this project as well. Cooperating with GG company, our team served our citizens throughout the day, and the proceeds will be transferred to the Children's Protection Center fund.

This is our small contribution to building a sober society and a happy future for children," say employees of Armenia Wine.

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